Utilising life: giving technologies and good business models to 'care for' the human family. Technologies and business models will enhance the dignity of many of the world's poorest people in affordable ways when people move beyond self-interest, using their creativity and talents to solve problems and enhance the common good in sustainable ways. For example, Fred Hallows brought sight to the poor through simple, yet ground breaking medical technology and processes. From a Catholic perspective, bringing electricity/power, food, water, health, employment, education, shelter to the poorest on this planet in sustainable ways is essential for a preferred future. Our challenge is to find sustainable technologies and business models that respect and enhance the dignity of the poor, and can respond to the challenges presented by the world's growing population.